GoPro has entered into a licensing partnership with Jabil, a manufacturing services company known for its electronics design, the action camera company announced today. Jabil is going to use GoPro’s design and intellectual property to make camera lenses and sensors for third-party products. GoPro and Jabil collaborated on the Hero4 and have continued to work together since.
The products will include digital imaging and consumer-facing gear, but not any cameras that would directly compete against GoPro’s own devices. “Imagine a world where video conferencing, robotics, and even self-driving cars are powered by GoPro’s camera lenses and image sensors. Together, GoPro and Jabil can make this a reality,” said Sandor Barna, GoPro’s chief technology officer, in a statement to The Verge. Jabil foresees applications in smart homes, for the military or police, firefighters, and security guards.
The products Jabil will make won’t be branded GoPro, but they will utilize GoPro’s underlying tech. It’s interesting that GoPro technology will now be spread around to the range of products and services that Jabil has. The deal comes as GoPro’s stock is at an all-time low, so it’s not surprising to see the company exploring new ways of branching out.